Envestnet Announces Launch of its Credit Exchange. As Part of it, Supernova Technology’s Securities-Based Lending Solution Will be Available to Advisors Using the Credit Exchange Platform.
Supernova Technology is excited to share our securities-based lending (SBL) solutions will be available to advisors using Envestnet Credit Exchange, powered by Advisor Credit Exchange (ACE) in conjunction with our partners. According to the Envestnet press release, “Each lender has been curated based on product offering, service quality, and financing expertise.”
When asked about the news, Envestnet’s Interim CEO Bill Crager stated, ‘We're proud to introduce financing solutions from a well-respected group of lenders through the Envestnet Credit Exchange. We believe advisors who offer unified advice—a component of which includes managing credit—can help their clients achieve financial wellness. We are committed to bringing more choice to the enterprises we work with, as well as their advisors.’
With this news, Supernova’s cloud-based software, which is the industry’s only end-to-end fully-automated, modular and customizable SBL solution of its kind, will now be available to a broader number of financial advisors. “This is a very important step for Supernova,” said Supernova’s Head of Sales and Marketing, Linda Gu. “At Supernova,” she continued, “we strive to democratize access to SBL. And with this integration, our best-in-class technology will now be available to more investors for easy access to SBL than ever before.” Aside from the potential liquidity benefits to investors, advisors using our product can deliver more holistic, goals-based advice, leading to deeper, more meaningful client relationships.